Equipped with a full range of functions, Star Micronics has established the Solution Center in Kikugawa City, Shizuoka Prefecture, for the purpose of providing before and after-sales services to users, collecting technical information, and strengthening marketing in the Machine Tools Segment.
The Solution Center is equipped with a showroom, where state-of-the-art equipment is permanently on display, a dedicated NC school room for machine operation training, evaluation testing and measurement rooms, reception rooms equipped with a web conference system, a conference room that can accommodate approximately 100 people, and a sales office for the Machine Tools Segment.
In addition to new product presentations for news media and new product previews for domestic distributors, the Solution Center hosts a variety of events attended by numerous customers. While providing sales support by conducting processing technology and maintenance workshops for distributors and engineers, the Center also works to increase customer satisfaction by providing optimal solutions that encompass a wide range of areas, including test processing and operator training.
In addition, the Solution Center places considerable emphasis on such aspects as web-based information dissemination and service. The Center can also help upgrade and expand online services while serving as a venue for holding online private shows and providing remote support via customers’ smartphones.
Moving forward, Star Micronics will continue to directly provide services to its users both on a face-to-face as well as online basis.

Utilizing the remote support application, acty, to connect customers’ smartphones to the Solution Center call center

For more information about the Solution Center, please refer to the following URL.

https://star-m.jp/eng/products/lathe/solutioncenter/index.html

A video of the Solution Center is also provided at the following URL.

https://m.youtube.com/watch?v=ZrhXF8qKPpk&feature=youtu.be

Looking beyond Japan, Star Micronics is promoting plans to establish solution centers in Europe and Asia in order to expand its Solution Center network globally. As a part of these plans, the Asia Solution Center was completed at Shanghai Xingang Machinery Co., Ltd. (Shanghai Xingang) in Shanghai, China, in September 2023. Plans are also underway to establish the Europe Solution Center at Star Micronics AG (SMAG) in Zurich, Switzerland.
Star Micronics will work to boost sales of machine tool products by upgrading and expanding its before and after-sales services while at the same time working to build a user support system by collaborating with each solution center.

Shanghai Xingang Machinery Co., Ltd.

Construction of the Asia Solution Center was completed at Shanghai Xingang, a Group company responsible for the sale of machine tools in the Chinese market. While serving as a showroom that can support sales and bolster proposal capabilities, the Asia Solution Center will help solidify relationships with distributors and uncover latent demand.

The Asia Solution Center will not only strengthen sales activities by hosting a variety of events, including product briefings and private viewings, but also reinforce before and after-sales services by staging training sessions on the latest technologies that address customers’ needs as well as workshops to improve the technical expertise of distributors. Moreover, through the Asia Solution Center, the Star Micronics Group will put forward processing technologies and high-value-added applications that help solve customers’ issues and improve customer satisfaction.

Star Micronics AG

Star Micronics has decided to construct a new building at SMAG. In addition to expanding the existing showroom and increasing the number of machines to be exhibited, plans are also in place to set up a workshop area to hold sessions for sales representatives. In this manner, this new facility will serve as a solution center to help showcase the Group’s operations in Europe. By providing before-sales services and further reinforcing its ability to propose various applications, Star Micronics is looking to expand its market share in Europe. The facility is scheduled to open in 2025.